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Boylesports launch new brand identity

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Soccer pundit Eamonn Dunphy, Boylesports owner John Boyle, jockey Barry Geraghty and former Dublin GAA star Ciaran Whelan at the launch of the new Boylesports brand identity in Dublin earlier this week

Soccer pundit Eamonn Dunphy, Boylesports owner John Boyle, jockey Barry Geraghty and former Dublin GAA star Ciaran Whelan at the launch of the new Boylesports brand identity in Dublin earlier this week

Locally-based bookmakers Boylesports launched their new brand identity last week at their store in Grafton Street.

The new branding followed on from an event in Drogheda last Monday in which the company marked 25 years in business.

Owner John Boyle unveiled the new brand with the help of jockey, Barry Geraghty, former GAA footballer, Ciaran Whelan and soccer pundit, Eamonn Dunphy.

Commenting on the new brand launch, John Boyle, CEO of BoyleSports said: “The new brand launch further signifies to customers that BoyleSports are serious about sport and that you can always Bet On Boyle to have you covered for any sporting event that you wish to bet on.”



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